India’s Amara Raja Energy & Mobility has incorporated a new subsidiary in the US, as the battery major prepares to strengthen its global footprint at a major industry show, Batteries International can reveal.
Amara Raja said earlier this year its board had given the go-ahead to create a potential foothold for future battery manufacturing or assembly in the US.
Brijesh Menon, head of corporate communications at the lead battery major, confirmed to Batteries International on September 3 that the US subsidiary had been incorporated recently, although it was not yet operational.
The confirmation is a key indicator that the firm means business in international markets, as Amara Raja is set to mark its European expansion by showcasing its flagship Amaron brand at the Automechanika Frankfurt show, which opens in Frankfurt on September 8.
The Amaron brand is already established across the Asia Pacific and Middle East, Europe and Africa regions, with markets supported by an annual production capacity of more than 65 million automotive batteries, Amara Raja said.
In Frankfurt, Amaron’s portfolio of high-performance battery solutions will be showcased, including SLI, EFB and AGM batteries for passenger vehicles, deep cycle and marine batteries boats and yachts plus the ‘Hiway’ range engineered for trucks and heavy-duty commercial applications.
Divakar Sukumaran, Amara Raja’s chief business officer for automotive international, said: “Europe represents a significant growth opportunity for Amaron and an important chapter in our global expansion journey.
“Our participation at Automechanika Frankfurt is driven by a clear objective to introduce European customers and industry stakeholders to Amaron’s world-class battery technology and establish strong partnerships across the automotive value chain.”
Last July, Amara Raja said it continued to make strides in boosting sustainable operations across the business — and planned investment in new lead battery tech processes and energy efficiencies.
The company has set a target of restricting the group’s increase in carbon intensity (Scope 1 and Scope 2 emissions) to 3% in fiscal year 2027, ending in March 2027, with planned energy efficiency projects and increased use of renewable energy.
Meanwhile, Batteries International reported in June 2026 that Amara Raja was now largely ‘going it alone’ on LFP cells development, after a flagship licensing tech partnership with a Chinese supplier came under pressure from Beijing.
Photo: Amara Raja








