June 13, 2025: European lead battery giant Banner has announced increases sales and revenue, noting that lead acid technology continues to be a mainstay for the industry.
Banner said on June 11 sales of lead batteries in the 2024-25 financial year were in excess of four million — an increase of more than 200,000 over the previous year.
Revenue increased by €312 million ($358 million), an increase of over €10 million compared to the previous year.
Banner said the results reflected the success of investments totalling €25 million over the past three years, a consistently high export share of 95% and a dedicated team of 760 employees throughout Europe.
With increasing electrification of vehicles and structural change, it is becoming clear that lead acid batteries are retaining their relevance — whether as starter and on-board power supply batteries or in applications with customer-specific energy solutions, Banner said.
Meanwhile, the firm forecast the “stable development” of lead batteries in the European market up to 2030, although declining production of new vehicles in the OEM sector is set to realise a slight fall in demand as the market shifts significantly towards supplying the aftermarket.
One of the reasons for this is the increasing average vehicle age, which has now increased by almost two years in Europe, Banner said.
This trend is having a positive impact on demand in the replacement business, as older vehicles require new batteries more frequently. In addition, the lead acid battery remains indispensable even in modern electric vehicles.
More than 90% of all electric cars are equipped with a 12V on-board power supply battery based on lead acid technology, Banner said.
The outlook for the firm’s energy solutions business unit is also positive, supplying batteries for applications including traction batteries for electric forklifts to energy systems for golf carts and UPS facilities.
Banner invested €10 million in its Leonding site in Austria in the past financial year, including a major maintenance construction project that was completed in April 2024 at a cost of around €3.5 million.
The project included establishing a tool shop to help reduce external costs by producing more spare parts in-house.
The company is also investing in apprenticeships and a training center. Banner said it is currently supporting 10 apprentices — five each in the electrical engineering and commercial sectors.
